Posted by Luke in 
My wife is also a blogger. She decided she wanted to branch out into the blogosphere last moth and she is doing quite well. After reading a Problogger post about his wifes keenness for new pillows, I realised that I had learned something from wife about blogging too over the past month.
Always write from the heart and be the real you
My wife has a great way of just saying what she thinks. She puts it out there. I realised after reading her blog for a while that I had been writing academically. After all this is what I am trained for isn’t it? I wasn’t used to the more open journalistic (there I go again) style of writing that pervades the blogosphere. I guess when I started I thought you know what this is going to be fun. After a while a few people came and I was like woah! As a blogger I think you should be you without telling us what you had for lunch… unless you are John Chow. Ok, so it works. Lesson learned … write from heart and be the real you.
Make each blog post about one thing
It’s late and I’m tired but I can’t remember the word that explains what I just wrote. Oh well… in short make each post about a single topic. One of my favourite books is Fear and Loathing in Las Vegas. Not because of the excess drug taking or anything like that. It’s the fact the whole book is about a trip to and from Las Vegas and all the misadventures of the protagonist. It’s about a single person and what happened to them. Some of my posts what I would call TOE (theory-of-everything) slanted and I try to say too much at once. My wife has a fantastic way of saying something in a short concise paragraph length that I just can’t! Me… with all my bits of paper!
Write about stuff that people care about
I should have known this. But alas I did not. I used my Christmas money (yay) to buy Aaron Wall’s SEO Book. The eye opening thing for me is that he states continually (ok so I have read 170 pages so far and yes it’s been worth it for me… haven’t finished yet it might go downhill from page 170) throughout the book that you need to have content that people want to read and would be willing to talk about. He outlines how search engines are going this way too. Reading my wife’s blog I noticed how each post was a short readable length and was something people find funny. Hence, they would want to share it. Hmm tough lesson.
Right so now that I have learned something from reading my wife’s blog I have to end this post by saying I convinced her to do it. I feel like a man again!
Powered by MightyAdsense
