Posted by Luke Houghton in 
In my obsessive compulsion statistics viewing I was reading through the five most popular posts I have had since opening this blog back in late August. These numbers are quite paltry when comparing them to likes of Yaro or other ‘big time‘ bloggers. These include:
1. The problems of life article: (720 views) my overview of my upcoming e-book on life problems. Oh, did I say that out loud? Stay tuned.
2. The synergy institutes learn to think different challenge. (700 views) This post was stumbled leading to me receiving 500 people at once. Some of you are still reading I am sure. Thanks!
3. The wiki way of thinking: (620 views) What I learned from running tiki wiki in two university courses.
4. What I have learned about success: (548 views) I went from deadbeat to doctor (almost) as my wife says. I have learned a lot of things along my way I have.
5. How to recognise underlying emotions part 1 (478 views) I don’t like sequels either): How to know and accept your underlying emotions.
So what I am doing here grandstanding? Far from it. I have invented a phrase called ‘Keyword Conniption‘. Why? Below you will see a list of the organic search keywords I have coming to me on a regular basis. Hat tip to Footsteps in the mirror for inspiration. I used phrases because I think it more accurately proves my point. See below:
1. Luke Houghton
2. how to think strategically
3. think strategically
4. making the right decisions
5. life problems
6. thinks strategically
7. logic box problems
8. the golden rules of presentation
9. ways to see emotions
10. computers internet blog (?)
So makes sense right I am doing something. WRONG! This is the list as of now. Go back last week and my top result was dartboard! I was receiving 150 hits a day for the phrase ‘dartboard’. I was like, ‘what the… this blog is not about darts!’. I tried to work out was going on then it hit me. I wrote a post a while back called the dartboard approach to life problems. I put a picture of a dartboard in the post right next to the title. I tracked down the traffic as coming from Google images. If I had an affiliate program for dartboards I would have sold a few by now! The problem is: this blog is ‘life problems’ NOT dartboards. What did I do wrong? Well as I learned from reading search engine watch, I had put the keywords for my post in the wrong place. In essence creating a keyword conniption. Don’t do this! Simple SEO can make a difference. Now, people are looking for me and the subjects of the site. Not, dartboards. Has my traffic improved as a result. A little bit. Am I getting more targeted traffic? Absolutely. I have since learned that relevance is a lot more important than I previously gave it credit for.
How to avoid keyword conniption
The thinks you can do is make sure every post you write is something people want to read. Put your best idea in the first two or three words. For example, I should have put: Life problems solved through a dartboard approach. This puts the keywords I desire in the front of the article instead of towards the back. I have since learned about keyword tools like SEObook.com keyword tool, Wordtracker and Google trends. All of which helped me to find a bigger and better audience for my blog. My advice is to write down what you think you want to say and then combine these tools and common sense in how you want to say it. Otherwise you may fall victim to keyword conniption!
Powered by MightyAdsense
